Better Digital Marketing with Visual Communication
Image and mobility are becoming increasingly important in digital marketing. Increasing digitalization creates more contact areas with the target group. So how do we create effective marketing that simultaneously strengthens the brand? Marketing is becoming increasingly visual. And there is a straight line between the visual in the communication and the brand. What values do […]
6 Reasons to Include Influencers in Your Marketing
In recent years, influencers have become an increasingly common channel to use to create effective marketing for the company’s target group. Are you still hesitant and maybe not completely convinced? Then we will tell you why influencers are something for you and your marketing. Now we give you the arguments for why you should use […]
Tips for Lower Bounce Rate and Higher Sales
Bounce rate is a number that measures the proportion of visitors who only visit one page. Bounce rate provides a general picture of how committed visitors are to finding your website. Normally you want the Bounce Rate to be as low as possible, but of course, it all depends on what purpose you have with […]
5 content ideas that drive sales
You probably already have a description of your product or service on your website. These 5 content ideas will help you sell it. There is a concern about making the wrong choice with every major investment. Instead of driving our heads down in the sand, we can take advantage of the anxiety in the content […]
Importance of meta tag “description” and how to write it
Description is a meta tag that allows you to create a short description of a web document. Often, but not always, the user sees it as an annotation (snippet) of a page in a search engine. The tag is service information and is not displayed directly in the document but in the HTML code format […]
Factors Affecting Websites in Google Search
Google recently released a Help document explaining how network and DNS errors and HTTP status codes affect the results of a website’s search. The document is currently in English only, but here are the basics. If network errors occur, site crawling slows down. If the already indexed addresses become unavailable, they will be removed from […]
10 main SMM trends that will dominate in 2022
The past year has been challenging for several reasons. One of them is a sharp increase in Internet resources aimed at sales. Due to the closure of offline outlets, several businesses moved to the Internet and opened online stores. In this regard, the second problem arose – the lack of worthy specialists. The growth of […]
Best Image and Video Sites to Create Content
Image sitess are one of the most used tools in content marketing since a visual element can make reading a text much more enjoyable. We include photographs, videos, infographics, maps, illustrations, or other elements within the visual elements that make the content more attractive to the user. However, many brands do not have enough material to accompany […]
How to do direct marketing on mobile apps
Today, brands have to adapt their “usual” strategies to mobile, including direct marketing. Mobile apps increase user interaction with the brand and provide a personalized experience, which makes them a good channel to engage directly with users. Types of direct marketing messages in apps 1. Push notifications Pushes are messages that appear on the user’s […]
Link Internally and Boost Important Pages
Do you have a strategy for how to link internally? Internal linking is perhaps the most underestimated part of SEO work. Despite this, internal links play an important role, and I will now explain why and how you can boost your most important pages to a better position in the search results. Links are a […]
Benefits of Guest Blogging in SEO
There are many reasons to guest blog, especially if you have a new site that has not yet established itself and gained the trust of the search engines. A few years ago, the answer from an SEO consultant would have been to publish on other sites to get a link that points to their own […]
All about Video Marketing in 2021
Video marketing is now considered one of the most effective methods of marketing, especially on social media. It is said that a picture says more than a thousand words, but a video usually says all the more. Below, we go through how video marketing works and give you eight examples of videos you can market […]